The following video gear list will allow you to build a video studio that looks and sounds 95% as good as what you can see in my videos, such as:
I’ve picked gear to optimize for high quality on a realistic budget. This is an entire professional YouTube studio for less than $4,000. Some of these picks (including camera, lens, and mic) are “budget” alternatives to what I personally use – however, in most cases they are capable of producing results that are just as good for web/YouTube video.
If you’re curious, I film on a Canon C70 ($5,499) with a RF 28-70mm lens ($3,099), and use an Earthworks ICON Pro microphone for audio ($499). These are overkill for what I do, but I have no chill.
Do You Need All This Gear?
Before you go buying anything on this list, I want to be clear: This gear list is intended to help you build a studio setup that is similar to mine.
You do not need any of this gear in order to be a successful content creator. In fact, these days all you really need is your phone.
Here’s a 1 million-view video from Ichika Nito (2.38 million subscribers), clearly showing that he films everything on an iPhone:
Here are the main things that will help you succeed as a creator:
- Be interesting
- Tell great stories
- Be creative
- Make people feel good. That’s how they remember you.
- Have good audio. People will forgive less-than-stellar video quality, but bad audio is actually painful.
If you already have a smartphone, I would encourage you to try making a few videos using it – especially if you don’t currently have a budget for video gear.
I’m a gearhead, and I enjoy creating collections of gear recommendations. My intention in creating this page was to scratch that itch and help people get to that “next level” of production value.
But I want to emphasize that it’s not necessary, and it can easily become a distraction that leads you to believe you don’t need to invest in the points listed above.
The Gear List
-
$998.00
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 02:45 am GMT -
$366.00
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 03:17 am GMT -
$61.88
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 02:26 am GMT -
$45.99
Gotta have a mic arm for your mic!
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 03:19 am GMT -
$349.00
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 05:16 am GMT -
$169.00
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 03:35 am GMT -
Buy Now
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
-
$54.95
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 03:29 am GMT -
$119.99
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 05:41 am GMT -
$21.25
Buy sand locally; it's not worth paying to ship it. These bags are good though.
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 05:59 am GMT -
Buy Now
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
-
$33.00
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/07/2023 10:49 pm GMT -
$109.99
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/07/2023 11:30 pm GMT -
$38.99
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/07/2023 11:45 pm GMT -
$179.00
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/07/2023 11:49 pm GMT -
$59.99
I'll earn a commission if you click this link and make a purchase at no additional cost to you.
12/08/2023 12:00 am GMT

You can see a whole breakdown of the gear I use, and how I produce videos, in this video: